A week ago, The New York Times published a profile of Dr. Nora D. Volkow, Director of the National Institute on Drug Abuse. She is a very appealing person to begin with, which helps a lot with her various campaigns: She wants to interest people in the subject of addiction. She wants to educate people about addiction. And she wants to prevent and cure drug abuse.
Dr. Volkow is physically attractive, with a shock of curly hair and a slim build. She is a fascinating speaker, direct and straightforward, with a charming Mexican accent. Her audience appeal includes teenagers, parents, journalists, and scientists.
When Dr. Volkow speaks of brain neurotransmitters, especially dopamine, she is very convincing. She explains addiction as a disease, and speaks of how to prevent or cure this disease. She clearly cares deeply about human beings and wants to keep them from addiction or help them recover from addiction.
More about this in my next post.